Designing for children in mind can be a deeply personal process. While dreaming up imagination-packed campaigns for Discovery Point, we tapped into our inner child. One of our main goals was to inspire others to remember the joy of being a child and to instill a feeling of safety and trust when you think of the Discovery Point name.
Discovery Point is a place where kids can be themselves, parents can be sure their children are safe, and the learning processes of each child are nurtured. The handprint and "Discovery" are anchors to each element. We've stepped forward to enliven individuality and imagination within the Discovery Point brand.